Cookie Clicker's strongest point is its ability to turn progress into the main source of enjoyment. This game doesn't have a traditional finale to tell the player they've finished or a complicated plot that requires constant attention. Individual goal-setting is strongly encouraged by the game's design. Some people might just care about seeing how far they can push their production capability. Certain people may be driven by a different set of objectives, such as boosting their numerical benchmarks, attempting new things, or amassing a big number of successes.
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